The Facebook Effect

In August, 2008, Facebook signed up its 100 millionth user. Eight months later its 200 millionth user signed up. Today it is closing in on 250 million users. This phenomenal growth rate is unprecedented and shows the allure and power of Facebook. David Kirkpatrick traces the story from its origins in Mark Zuckerberg's dorm room at Harvard, where a handful of 19-year-olds devised a way for Harvard students to connect with one another, then with other Ivy League students, then college students more generally, and so on until it became the #1 social networking site on the internet that it is today.

Published: 2010

Author: David Kirkpatrick

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